Hawaiian Airlines Debuts Exclusive Collectibles Available Only Inflight

Guests flying on Hawaiian Airlines can now ask a pilot for one of four exclusive trading cards designed and produced in partnership with Hawaiian Airlines pilots, represented by the Air Line Pilots Association, International (ALPA). Each card features one of our four aircraft — the Boeing 717, Airbus A321neo, Airbus A330 and Boeing 787-9 Dreamliner — and includes fun facts about each plane type, along with a signature field for pilots to autograph.

Exclusive inflight collectibles are making a splash across our Hawaiian Airlines fleet — including a new set of pilot trading cards, a first-of-its-kind collectible digital card program.

“These cards were designed in collaboration with our pilots and embody ALPA’s mission to promote and champion all aspects of aviation,” says Captain Larry Payne, Hawaiian Airlines Master Executive Council (MEC) chair of ALPA and a Boeing 787-9 captain at Hawaiian Airlines. “They’re more than collectibles — they give guests a chance to learn about Hawaiian Airlines aircraft and connect with the pilots who operate them. We’re proud to partner with Hawaiian in sharing our passion for flying and inspiring future aviators.” 

Printed on rainbow foil board for a Hawaiʻi-inspired shine and finished with a UV gloss laminate, the cards are made to last and stand out.

First-of-its-kind digital cards

In an industry first, guests can also now collect digital cards representing the 66 Hawaiian Airlines aircraft. Every card design is unique and inspired by the name given to each aircraft before it entered service. The Company’s Boeing 717s are named after native birds, our Boeing 787s and Airbus A330s after stars or constellations used by Polynesian voyagers for celestial navigation, and our Airbus A321neos after native plants and forests.

“Today is such an exciting day for us at Hawaiian Airlines. Not only are we introducing something completely new by becoming the first airline to offer a digital card program, but our employees also get an exciting new opportunity to engage with guests, inspire future aviators and share our Islands’ rich culture in a meaningful and memorable way,” said Alisa Onishi, Head of Hawaiʻi marketing, Hawaiian Airlines and Alaska Airlines.

For the youngest guests, Hawaiian Airlines also now carries clippable Keiki (Children’s) Wings branded with their logo and the words “Future Crew.” Parents and their little ones can request their pair from a flight attendant while onboard the aircraft.