The Metropolitan Airports Commission (MAC) has selected Julie Lynn York as director of strategic marketing and communications following a competitive executive search process.
In her new role, York will lead the Strategic Marketing and Communications Department, with responsibility for developing the organization’s marketing and brand communication strategies and ensuring strategic alignment of all creative solutions and cross-divisional deliverables.
“Our marketing and communications team plays an important role in providing exceptional airport experiences for our travelers and other stakeholders,” said Brian Ryks, CEO of the Metropolitan Airports Commission. “We are excited to have Julie Lynn in place to lead the team and ensure our marketing and communications efforts enhance the work of our organization and the experiences of our stakeholders.”
York brings a depth and variety of marketing, communications and leadership experience to her new role. Most recently, York served as MAC’s assistant director of marketing and passenger engagement. Prior to that, York held leadership roles that included more than a decade at Brown-Forman Beverages, five years at Land O’Lakes and several years running her own integrated marketing business.
York has degrees in business administration and psychology from Concordia College in Moorhead, Minnesota, and she earned a Certified Digital Marketing Professional and Integrated Marketing Communications Graduate Certificate from the Opus College of Business at the University of St. Thomas.
“Julie Lynn has distinguished herself throughout her career by developing innovative strategic marketing and communications solutions that deliver outstanding business results for partners and clients,” said Naomi Pesky, MAC vice president of strategy and stakeholder engagement. “Julie Lynn’s commitment to results, focus on collaboration and strong planning skills will be great advantages in her new role.”
York started her new role on Wednesday, July 24. A competitive hiring process will take place to fill her vacated assistant director position in the coming weeks.
