{"id":30189,"date":"2024-11-18T01:43:23","date_gmt":"2024-11-18T01:43:23","guid":{"rendered":"https:\/\/stateaviationjournal.com\/?p=30189"},"modified":"2024-11-18T01:45:00","modified_gmt":"2024-11-18T01:45:00","slug":"avianca-cargo-announces-new-brand-identity","status":"publish","type":"post","link":"https:\/\/stateaviationjournal.com\/index.php\/international-news\/avianca-cargo-announces-new-brand-identity\/%20","title":{"rendered":"Avianca Cargo Announces New Brand Identity"},"content":{"rendered":"\n<p class=\"\">Avianca Cargo has presented its new brand concept, marking a pivotal transformation highlighting its commitment to exceptional service. This reinvention embodies the new essence of \u201cAvianca Cargo, we are doing it for you,\u201d reflecting the airline&#8217;s focus on customer needs and long-term partnerships.<\/p>\n\n\n\n<p class=\"\">This new concept embodies the spirit of a hero dedicated to serving others out of duty, commitment and conviction. This change is more than just a new slogan. It is a declaration of renewed commitment to those who trust the company.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"178\" src=\"https:\/\/stateaviationjournal.com\/wp-content\/uploads\/Avion-carguero-nuevo-logo-2-edit.jpg\" alt=\"\" class=\"wp-image-30192\" srcset=\"https:\/\/stateaviationjournal.com\/wp-content\/uploads\/Avion-carguero-nuevo-logo-2-edit.jpg 400w, https:\/\/stateaviationjournal.com\/wp-content\/uploads\/Avion-carguero-nuevo-logo-2-edit-300x134.jpg 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n<p class=\"\">&#8220;Our transformation has now positioned us as one of the six best cargo airlines of the world,&#8221; stated Diogo Elias, senior vice president of Avianca Cargo. &#8220;We&#8217;ve enhanced our service levels, upgraded our fleet and revamped our product offerings, all while ensuring a more consistent and efficient operation. Our dedicated team works tirelessly to meet every requirement and solution our customers seek, enabling them to grow their businesses.&#8221;<\/p>\n\n\n\n<p class=\"\">With the closing of Q3 2024, Avianca Cargo increased their network load factor by over 5% aligned year-over-year, as a result of Latin America\u2019s cargo import market recovery and fleet renewal.<\/p>\n\n\n\n<p class=\"\">The new brand positioning is a culmination of efforts that have enhanced operational efficiency and connectivity:<\/p>\n\n\n\n<p class=\"\">More cargo capacity and sustainability for our customers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Avianca Cargo, committed to sustainability, operates the Airbus A330 freighter, the most modern mid-size fleet with the lowest environmental impact in the region.<\/li>\n\n\n\n<li class=\"\">\u200b\u200bThe airline\u2019s fleet is approximately 51% younger than the average cargo aircraft in Latin America. A newer fleet is more fuel-efficient and produces fewer CO2 emissions.\u00a0<\/li>\n\n\n\n<li class=\"\">In partnership with climate technology company CHOOOSE\u2122, Avianca Cargo officially launches a real-time platform that enables clients to monitor, track, and offset carbon emissions from cargo transport, supporting environmental projects in Latin America.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">More Robust Network and Fleet:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">As part of a investment strategy, Avianca Cargo expanded its fleet with four A330-300\/200 P2F aircraft, boosting capacity and fuel efficiency; the first joined the airline\u2019s commercial partner AeroUnion in July, with two more arriving in 2025 and the final in 2026, offering enhanced payload and flexibility for medium-range routes.<\/li>\n\n\n\n<li class=\"\">We connect to the highest number of destinations post pandemic, reaching around 350 destinations through freighter flights, passenger flights, and interline agreements.\u00a0<\/li>\n\n\n\n<li class=\"\">Reaching more than 75 destinations with 220 cargo flights weekly alongside over 1,400 passenger flights.<\/li>\n\n\n\n<li class=\"\">On November 3rd, in partnership with Turkish Airlines, Avianca Cargo launched a new Li\u00e8ge-Miami service, enhancing cargo connectivity and expanding access to a global network beyond Miami with increased capacity.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">South America&#8217;s first to innovate:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Avianca Cargo is the first South American airline to integrate with DB Schenker, revolutionizing logistics for faster, more reliable cargo services across the continent.<\/li>\n\n\n\n<li class=\"\">The first airline in the Americas to achieve four CEIV certifications: Pharma, Fresh, Lithium Batteries, and Live Animals, setting a remarkable industry benchmark.<\/li>\n\n\n\n<li class=\"\">One of the six best cargo airlines in the world according to the Air Cargo News Awards 2024.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">Continuous improvement and innovation in operations:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Avianca Cargo now offers 100% of its routes for GCR cargo, with connections to three major marketplaces: CargoAI, cargoONE, and WebCargo, making booking more efficient since January 2024.<\/li>\n\n\n\n<li class=\"\">The airline has implemented advanced eBooking strategies to enhance booking accuracy and streamline confirmation processes.<\/li>\n\n\n\n<li class=\"\">Recent investments in infrastructure at its main terminals in Miami and Bogot\u00e1 have increased peak season capacity by 83% and improved average turnaround efficiency by 20%.<\/li>\n\n\n\n<li class=\"\">Avianca Cargo optimized its warehouses to reduce carbon footprint, implementing an energy-efficient, zero-ODP cold room in Medell\u00edn and a zero-GWP refrigeration system in Miami to cut emissions.<\/li>\n<\/ul>\n\n\n\n<p class=\"\">Seamless integration with top cargo agents:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Integrated with CargoWise, Avianca Cargo handles bookings from Panama, El Salvador, Brazil, Colombia, Ecuador and the United States, ensuring smooth cargo operations with the top 25 cargo agents globally.<\/li>\n\n\n\n<li class=\"\">Through Airblox, Avianca Cargo offers more than 280 flights for electronic block space agreements (eBSA) over a two-month period, giving freight forwarders flexibility and guaranteed cargo space.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Avianca Cargo has presented its new brand concept, marking a pivotal transformation highlighting its commitment to exceptional service. This reinvention embodies the new essence of \u201cAvianca Cargo, we are doing it for you,\u201d reflecting the airline&#8217;s focus on customer needs and long-term partnerships. This new concept embodies the spirit of a hero dedicated to serving [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":30194,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[139,116,114],"tags":[],"class_list":["post-30189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial-aviation","category-front-page-slider","category-international-news"],"jetpack_featured_media_url":"https:\/\/stateaviationjournal.com\/wp-content\/uploads\/Avion-cargo-nuevo-logo-3-1.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/posts\/30189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/comments?post=30189"}],"version-history":[{"count":1,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/posts\/30189\/revisions"}],"predecessor-version":[{"id":30193,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/posts\/30189\/revisions\/30193"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/media\/30194"}],"wp:attachment":[{"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/media?parent=30189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/categories?post=30189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stateaviationjournal.com\/index.php\/wp-json\/wp\/v2\/tags?post=30189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}