![\"\"](\"\/wp-content\/uploads\/Wayne-Starling-1.jpg\")
IADA’s Board of Directors has made a number of significant\nimprovements and additions to the organization’s support structure. The\norganization hired its first Executive Director less than a year ago. Wayne\nStarling came aboard IADA to provide overall strategic direction for the\norganization during a period of accelerated growth.<\/p>\n\n\n\n
“Wayne Starling’s vast expertise in sales, finance and\nstrategic business development helps guide IADA and our committee structure as\nthe organization has developed dealer accreditation, broker certification and\nverified Product and Support member development,” said IADA Chairman Brian\nProctor. “We are so very grateful that he has made himself available for\nthis important position to support our volunteer board.”<\/p>\n\n\n\n
![\"\"](\"\/wp-content\/uploads\/Brian-Proctor-2.jpg\")
Starling has served the industry as a board member of IADA’s\npredecessor, the National Aircraft Resale Association (NARA). He also was on\nthe board of the National Aviation Finance Association (NAFA) and the National\nBusiness Aviation Finance Association. NAFA recently awarded him its Lifetime\nAchievement Award for leadership, contributions and service to the association,\nits members and the aviation industry.<\/p>\n\n\n\n
AircraftExchange.com Accuracy<\/strong><\/p>\n\n\n\n IADA has contracted with Diane Levine-Wilson to ensure that\naircraft search data provided exclusively by the accredited dealers on the\norganization’s aircraft search website is accurate and up to date for buyers\nand sellers of business aircraft. She is a well-known and respected researcher\nin the aviation industry whose responsibility is protecting and safeguarding\nthe integrity of the aircraft data presented on IADA’s search portal,\nwww.AircraftExchange.com.<\/p>\n\n\n\n Accreditation and Certification Process Development<\/strong><\/p>\n\n\n\n IADA has employed Joseph Allan Aviation Consulting to\ndevelop and administer a rigorous IADA process to accredit aircraft dealers and\ncertify aircraft sales brokers. Joseph Allan also provides clients with other\nservices, including data analytics, instructional design and technical writing.<\/p>\n\n\n\n Advertising<\/strong><\/p>\n\n\n\n IADA has engaged aviation advertising firm Gorman360 as its\ncreative agency to lead the association’s branding and to position the\norganization prominently within the international aircraft industry. Gorman360,\nheaded by advertising and aviation expert Jim Gorman, oversees IADA’s overall\nwebsite development, event and venue support, copywriting, design services,\nsocial media and public relations.<\/p>\n\n\n\n Media Planning, Social Media<\/strong><\/p>\n\n\n\n Gorman360 and IADA have engaged Copp Media Services for\nmedia planning, strategy, buying and social media targeting. Copp is well\nrespected in the aviation industry, has an extensive aviation background and\nhas worked for numerous aviation related clients.<\/p>\n\n\n\n Public Relations<\/strong><\/p>\n\n\n\n Gorman360 and IADA have also hired James Gregory Consultancy\nllc, a public relations firm with considerable aviation industry experience to\nhandle its media relations and communication initiatives. In more than 30 years\nin the aerospace industry, Jim Gregory of the firm has worked for more than 50\naviation companies, including numerous aircraft manufacturers.<\/p>\n\n\n\n IADA represents a variety of product and aviation services\nthat also operate with the highest professional standards in the industry. It\nis a professional trade association formed more than 25 years ago. Promoting\nthe growth and public understanding of the aircraft resale industry, IADA now\noffers the world’s only accreditation program for dealers and the only\ncertification program for individual brokers. The process delivers high\nstandards of business conduct and transparency regarding aircraft transactions,\nleading to a more efficient and reliable marketplace.<\/p>\n\n\n\n